Digital Presence is a holistic approach to Digital Marketing.
What is Local SEO? Local SEO (Search Engine Optimization) is a set of strategies that work to optimize your website/brand or business for a localized area instead of the internet at large. For example, you are a bakery located in Brooklyn that caters to people looking for Gluten Free baked [...]
Content Marketing and Content Development is the strategic approach to identifying information that visitors will want and NEED from your website. In order to create engagement, the content on a site must be unique, crafted well and provide value to visitors. Content in the early 90s and content in 2018 [...]
Social Media Marketing is the overall practice of gaining attention and traffic to your brand profile or page on social media networks like Facebook, Twitter, Instagram, Pinterest, Snapchat and more. Other elements that should be considered are social signals, the ability to leverage social media platforms to drive traffic [...]
Technical SEO encompasses everything from the way the website is coded, page speed optimization, redirection, Canonicalization, pagination, HTML markup and more. Quite simply, if the walls of your home weren't built properly and to engineering standards then you would have a hard time putting everything else in place. [...]
What is Search Engine Optimization (SEO)? SEO or Search Engine Optimization is a combination of using specific strategies, tactics, and techniques to improve the standing of a website on the search engine results page (SERP) as it relates to search terms and keywords that match your business, services and/or [...]
